Answer

What Is an Offering Memorandum?

An offering memorandum is the marketing document a broker prepares to sell a commercial property. What it contains, how to read it critically, and what to verify before relying on it.

An offering memorandum, or OM, is the document a broker prepares to market a commercial property for sale. It presents the property, the income and the opportunity in the way the seller wants it read.

What it contains

  • Executive summary. The property, the price guidance and the investment case.
  • Property description. Location, size, age, unit mix or tenancy, condition and any capital improvements.
  • Financials. Rent roll summary, operating history and a pro forma, often with a stated NOI and cap rate.
  • Market overview. Demand, supply, rents and demographics for the area.
  • Sale comparables and lease comparables. Evidence for the pricing and the rent growth assumed.
  • Offering process. How to bid, deadlines and what the seller requires.

How to read it critically

An OM is a sales document, so it shows the property in its best defensible light. The figures to test are the ones the price depends on: the NOI (in-place or pro forma), the rent growth, the vacancy and the expense assumptions.

What to verify

  1. The unit count, occupancy and average rent against the rent roll.
  2. The stated NOI against the trailing twelve months.
  3. The expense lines for taxes and insurance, which often change after a sale.
  4. The bridge from in-place to pro forma NOI and what it assumes.
  5. The comps: dates, sizes, and whether the properties are truly comparable.

Check an offering memorandum against the rent roll and T-12

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